Growing interest in beverage cans for premium beer
The Australian Craft Brewers conference was held over May 20 and 21 at the Melbourne Convention and Exhibition Centre. Now in its third year, this is the industry’s premier event for building networks and knowledge of the fastest-growing alcohol category worldwide. Visy was delighted to again sponsor the event, as one of over 20 key suppliers from the industry.
The conference gave craft brewers from Australia and New Zealand the opportunity to collaborate on a range of industry topics with guest speakers, panel discussions and trade displays. Visy showcased various craft beer packaging solutions including ranges of fibre packaging, beverage cans, one way Kegs and PakTech can and bottle carrier products.
Feedback from brewers highlighted the growing interest in beverage cans as a sustainable alternative to glass for premium beers. This mirrors a clear trend out of US craft beer markets. The beverage can provides the ideal vehicle to maintain beer properties, keeping light and oxygen away from the beer and maintaining product quality.